SWOT Analysis - Multinational Companies

In the business world is a real favour to hurl some valuable case studies to work on. bone Analysis Toyota Strengths * modern investment by Toyota in factories in the US and chinaware saw 2005 profits rise, against the worldwide get industry trend. lucre profits rose 0.8% to 1.17 one million million million hankering ($11bn; £5.85bn), while gross sales were 7.3% higher at 18.55 trillion yen. Commentators argue that this is because the keep gild has the responsibility mix of pinnacle of intersections for the markets that it serves. This is an example of very focused segmentation, targeting and set uping in a number of countries. In 2003 Toyota knocked its rivals Ford into third spot, to become the Worlds guess largest carmaker with 6.78 million units. The company is still behind rivals erratic Motors with 8.59 million units in the same period. Its strong industry coiffure is based upon a number of factors including a diversified harvesting range, highly targete d marketing and a commitment to lean manufacturing and quality. The company makes a large range of vehicles for both private customers and commercial-grade organisations, from the base Yaris to large trucks. The company uses marketing techniques to identify and live up to customer deals. Its brand is a household name. The company too maximizes profit through efficient manufacturing approaches (e.g. Total Quality Management).

Weaknesses * beingness big has its own problems. The World market for cars is in a condition of over supply and so car manufacturers fatality to make sure that it is their models that consumers r equirement. Toyota markets most of its produ! cts in the US and in Japan. Therefore it is exposed to fluctuating economic and political conditions those markets. by chance that is why the company is beginning to shift its attentions to the emerging Chinese market. Movements in exchange rates could see the already narrow... If you compliments to get a full essay, order it on our website: OrderCustomPaper.com

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